Monday, July 20, 2009

The Ongoing Value of Education


As a franchisor it is important to monitor the industry of which we are a part as well as continue to be innovative with our services. Constantly developing new programs, services, products, etc. is an important part of staying relevant and important to each of our consumers. Also important is the need to be aware of the trends going on in our industry to take advantage of every opportunity.


At Sunbrook Academy, we closely monitor education trends and for the first time in three years, Rasmussen Reports indicate that parents are putting a higher priority on their children’s education than on their own retirement. The study, which focused on the need to fund college education, revealed that 47% responded that college tuition payments for their children are more important that their own retirement, compared with just 41% who responded that the reverse is true.


Being a company focused on quality education and development for young children, the increased focus on education is extremely encouraging. At one point in time in the child care industry, not all too long ago, parents were satisfied if their children attended a preschool or child care facility that provided a safe environment and a warm meal. Today, parents are more focused than ever on early childhood education and development. And for those who support the private education sector, the benefits of innovation and quality of education in a competitive environment means that today’s young learners are more exposed to quality development opportunities than ever before.


It certainly is an exciting time to be a part of the Sunbrook team, as we are able to provide a service to each of our consumers that is valued with great emphasis in each household. Each member of the Sunbrook Academy team feels great excitement and accomplishment in helping each child develop a life-long love of learning.


Like college tuition, quality early childhood education tuition can be expensive. But the benefits of quality programs – like Sunbrook’s – go a long way in paying dividends as each young learner progresses through his or her schooling with a love and genuine curiosity of learning.

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